Gary Jaffarian and Jaffarian Volvo Awarded the Volvo Excellence Award for a Third Consecutive Year

Jaffarian Volvo is proud to receive the Volvo Excellence Award from Volvo Cars USA for a third consecutive year. The Volvo Excellence Award recognizes those who deliver exceptional results in all aspects of a dealership’s operations. Jaffarian Volvo is the only New England Volvo Dealership that has earned this prestigious award in their category for exceeding both Volvo sales and customer satisfaction goals three consecutive years in a row.


Jaffarian Volvo Awarded the Volvo Excellence Award for a Third Consecutive Year. Gary Jaffarian, President and CEO of Jaffarian Volvo Toyota and Gavin Jaffarian, General Manager of Jaffarian Volvo, with the Volvo Excellence Award in the center. 

“The Excellence Award winners are recognized as leaders in our journey to firmly establish Volvo Cars as a best in class brand”, stated Anders Gustafsson, President and CEO of Volvo Cars USA.  “The retailers who have joined this exclusive circle of excellence in the past have been pivotal in driving our brand, business and customer experience forward, acting as true leaders in Volvo Cars transformation journey.”

The award qualifications include exceeding sales expectations, customer satisfaction for sales and service, achieved outstanding parts and accessories sales, and ensuring that each Jaffarian Volvo employee met Volvo’s extensive training requirements.

“We are grateful for the continued support of our employees and customers that made this honor possible,” said Gary Jaffarian, President and CEO of Jaffarian Volvo Toyota. “Our employees have embraced the fourth-generation commitment to excellence that people have come to expect from Jaffarian Volvo.  We are proud of the exceptional level of service, which is second to none, that our employees provided across all departments for each of the 12 months.”

Jaffarian Volvo has celebrated more than 60 years of selling and servicing the Volvo brand in the greater New England area.  Jaffarian Volvo is one of only four multigenerational dealerships among the nearly 300 dealerships across the United States to have the original family owners for 60 or more years.

“Volvo Cars USA is proud to recognize the Jaffarian family with the Volvo Excellence Award for the third straight year”, shared Tom Caza, Senior Manager Dealer Network, Volvo Cars USA. “We thank the entire family for their dedication and wish them continued success as we celebrate their newly renovated facility.”

About Jaffarian Volvo Toyota

The multigenerational family team at Jaffarian Volvo Toyota is best known for their award-winning sales and service for more than four generations over the last 80 years in Haverhill.  Although much closer to the heart, Jaffarian is proud of their commitment to the community. Learn about Jaffarian Volvo Toyota, visit or visit the showroom at 600 River Street, Haverhill.  For more information, call 888-656-8726.

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K-8 School Libraries – open call to apply for the 2020 Sara Jaffarian School Library Program Award for Exemplary Humanities Programming

Do you have a relationship with a school library from kindergarten through 8th grade that provides outstanding humanities programming? School libraries are invited to apply for a $5,000 award. Nominations for the 2020 Sara Jaffarian School Library Program Award for Exemplary Humanities Programming will be accepted until May 4. Applications, award guidelines and a list of previous winners are available online. Eligible humanities programs may be focused in many subject areas, including social studies, poetry, drama, art, music, language arts, foreign language, and culture.

Front view of a teacher reading a story in a library to school kids sitting over big colored cushions in foreground

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Volvo XC90 has been named a Car of the Decade by experts at Autotrader

gary-jaffarian-volvo-xc90The Volvo XC90 has been named a Car of the Decade by experts at Autotrader, the most recognized third-party car listings brand. It is the only luxury SUV to make the independently-chosen list.

According to Autotrader the XC90 that debuted in the 2015 model year is the perfect example of a modern vehicle primed for the future. It has a range of turbocharged, supercharged and electrified four-cylinder engines and offers good efficiency, a modern, minimalist interior, loads of connectivity and safety features, and unique Scandinavian elements like an available wool-blend interior.

  • Three-row SUV stands alone as the only luxury SUV on 15-vehicle list
  • Win adds to North American Utility of the Year and Motor Trend SUV of the Year awards
  • Design, hybrid powertrain were significant factors

“The Volvo XC90 is one of the best cars of the decade because it’s a spectacular luxury SUV that kicked off a long line of fresh new vehicles forever changing the course of the Volvo brand,” said Brian Moody, executive editor for Autotrader. “The XC90 effectively elevates the entire brand to a true luxury position, it’s the full embodiment of all that Volvo can do right. The XC90 is a perfect example of how design restraint actually adds to the allure of a given vehicle. Both inside and out, the Volvo XC90 is tasteful and luxurious. Add to this a suite of advanced driver assist technologies and the Volvo XC90 becomes a compelling plot point in a long running story of Scandinavian style, engineering and fun that has become the Volvo of today and tomorrow.”

“The XC90 was named 2016 North American Utility of the Year and 2016 Motor Trend SUV of the Year, on top of more than 100 other awards from around the world,” said Anders Gustafsson, Executive Vice President Americas and President and CEO of Volvo Car USA. “For our best-selling vehicle to now be named an Autotrader Car of the Decade is just incredible, not just for us but for all our customers who chose to drive an XC90 instead of so many others on the market.”

“The Volvo XC90 is an amazing vehicle to drive — it’s my personal favorite”, said Gary Jaffarian, President and CEO of Jaffarian Volvo Toyota.


#jaffarianvolvo #haverhill #jaffarian #volvo #sweden #fourgenerations #familyowned #volvoexcellence #xc90 #xc60 #awardwinning #gavinjaffarian #garyjaffarian #askgary #jaffarianvolvotoyota

2020 Car and Driver’s Best: Toyota Supra

Verdict: The resurrected Supra was well worth the wait …  Car and Driver

Great news from Car and Driver Magazine

Toyota revives the legendary Supra name and its brilliant performance to go along with it. Under its shapely hood lies a turbocharged six-cylinder engine that Toyota says makes 335 horsepower, but our testing revealed that number to be fairly conservative. No convertible version has been announced, so the Supra will be offered exclusively as a coupe. Despite sharing numerous parts, Toyota was able to give its version a personality all its own, which helped the Supra a spot on our 2020 10 Best list.


#jaffariantoyota #haverhill #jaffarian #toyota #camry #fourgenerations #familyowned #toyotavalue #camry #highlander #supra #garyjaffarian #gavinjaffarian #jaffarianexcellence #awardwinning

Volvo is giving away $1,000,000 of Volvos if a safety occurs during the Big Game!

ONE week until the BIG GAME! 

Volvo is giving away $1,000,000 of Volvos if a safety occurs during the Big Game! After you submit your design – visit our newly renovated Volvo Showroom at 600 River Street in Haverhill!

To celebrate more than one million lives saved by Volvo safety innovations, Volvo Car USA has announced Volvo Safety Sunday, a pledge to give away $1 million in cars if a safety occurs during football’s biggest night on February 2, 2020.

“The Jaffarian family is proud to serve New England’s Volvo needs for the last 60 years — our commitment is to provide our customers with the highest levels of service”, said Gary Jaffarian, President and CEO of Jaffarian Volvo Toyota.  “Volvo is known worldwide for safety and this contest is a great way to celebrate more than one million lives saved by Volvo safety innovations.”

For a chance to win, contestants must first visit where they’ll be prompted to design their own Volvo car and submit a unique configuration code as an entry between January 20, 2020 and just before kickoff on February 2, 2020. They can choose one of any 2020 Volvo models currently available in the U.S., in any trim and color.

Build your Volvo and get your code today!


#jaffarianvolvo #haverhill #jaffarian #volvo #sweden #fourgenerations #familyowned #volvoexcellence #xc90 #xc60 #awardwinning #gavinjaffarian #garyjaffarian #askgary #jaffarianvolvotoyota

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Gary Jaffarian and the team at Jaffarian Volvo Exceeds Expectations for Volvo Lease Retention

Gary Jaffarian and the Team at Jaffarian Volvo Toyota Exceed Expectations in Brand and Service Ranking #1 in the US for Volvo Lease Retention.  More than 61% of customers are choosing to lease a new vehicle from Jaffarian Volvo in consecutive leases.  The rating is among a field of more than 200 Volvo Dealerships across the United States.  “At Jaffarian Volvo, we take great pride in our award winning sales and service team”, shared Gary Jaffarian, President and CEO of Jaffarian Volvo Toyota.  “We love our customers and we are overjoyed that they love us back.”


Jaffarian Volvo Awarded the Volvo Excellence Award for a Third Consecutive Year


Jaffarian Volvo Celebrates 60 Years of Volvo Excellence

#jaffarianvolvo #haverhill #jaffarian #volvo #sweden #fourgenerations #familyowned #volvoexcellence #xc90 #xc60 #awardwinning #gavinjaffarian #garyjaffarian #askgary #jaffarianvolvotoyota

With Halloween next week, how can I ensure the safety of my kids as they hit the streets to go door-to-door? Of course, they will be accompanied by an adult.

trick-or-treat-kidsGary Jaffarian speaks to the importance of driving slowly in neighborhoods on Halloween and shares great tips for a safe and happy Halloween on how to keep your kids safe as they head out for trick or treating hours.

The most important answer to your question is really a message to those who leave work to drive home on Halloween. Please DRIVE SLOWLY in your neighborhood and on all back roads, as children, teens and parents will be out in force going door-to-door. You may be hungry and tired, but nothing is worth the risk of a potential accident or hitting a trick-or-treater. The sun sets about 5:50 p.m. on Halloween, making the trick or treating the Halloween hours include the darkness.

Tips for Drivers:
• Be aware of which night your town is celebrating the holiday (refer to list below) and know that there are many young children out during those hours and drive slowly!
• Be aware that young trick-or-treaters may dart out from between parked cars.
• Never drive while wearing a mask. Your visibility could be obscured.
• No distracted driving! Of course, no looking at the cell phone or other electronic devices—keep your eyes on the road.
• Have a designated driver if you are attending a Halloween party where alcohol is served.

Tips for parents to keep your children safe:
• Wear a costume that makes it easy to walk, see and be seen. Make sure it’s not too long so that your children will not trip. Make sure all masks allow for normal visibility. Black or dark costumes or body suits make it more difficult to be seen. Bright colors are best.
• An adult should always accompany smaller children. It’s best to take them out earlier in the evening.
• Carry a flashlight and make sure that some sort of reflective material or the popularHalloween flashlight glow light stick are incorporated into all costumes. Your children will be happy to get a glow stick!
• Establish ground rules with children that are too old to be accompanied by an adult, including teens. Such rules could include: what neighborhoods to go to, staying in a group, what time they must come home, and appropriate behavior while trick-or-treating. Be sure they bring a cell phone in case of an emergency. They can use their cell phone light or carry a flashlight or at least a glow stick.glow sticks
• Always use sidewalks when available. If there are no sidewalks, walk facing traffic.
• Never dart out between parked cars. Always cross at the corners or at crosswalks.
• An outside light on at the front of the house is usually a sign that trick-or-treaters are welcome. Avoid going to houses that are not lit. Never enter any home unless it’s a family member or a friend.
• Allow an adult to inspect all treats prior to eating them. Throw out any treats that appear tampered with. Do not allow homemade treats to be eaten unless you are sure of the source.
• Parents, avoid using your cell phone so you can keep a close watch on the children without any distractions.

Each city and town have various set hours and days to trick-or-treat as follows:
• Haverhill—Saturday, October 28 from 5-7 p.m. to celebrate the holiday, which will eliminate the commuters on the road.
• Andover— Tuesday, October 31 from 5-7 p.m.Halloween on sidewalk
• No. Andover— Tuesday, October 31 from 5:30-7:30 p.m.
• Lawrence—Tuesday, October 31 from 5-7 p.m.
• Salem, NH— Tuesday, Oct. 31 from 6-8 p.m.
• Plaistow, NH— Tuesday, October 31 from 5:30-7:30 p.m.
• Newton, NH— Tuesday, October 31 from 5-8 p.m.
• Amesbury— Tuesday, October 31 from 5:30 p.m. to 8:30 p.m.
• Boxford— Tuesday, October 31 from 5 p.m. to 8 p.m.
• Danvers— Tuesday, October 31 from 6 p.m. to 8 p.m.
• Georgetown— Tuesday, October 31 from 5 p.m. to 7 p.m.
• Newburyport– Tuesday, October 31 from 5:30 p.m. to 7:30 p.m.
Downtown Newburyport trick or treat at shops—Friday, October 27th from 4-5 p.m.
• Peabody— Tuesday, October 31 from 5 p.m. to 8 p.m.
• Rowley— Tuesday, October 31 from 5:30-7:30 p.m.
• Salem, MA— Tuesday, October 31 from 5-8 p.m. (if you dare! It’s the #1 most popular Halloween destination in the country!)
• Salisbury— Tuesday, October 31 from 5:30-7:30 p.m.

Check with your local paper, police or town hall for your town’s hours, if it’s not listed above.

Happy Safe Hall SignHave a Happy Halloween from all of us at Jaffarian Volvo Toyota—and most of all drive safely, be safe and have fun!

Ask Gary Jaffarian




Gary Jaffarian

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